Achievement:

Sense of Accomplishment and Mastery.

Competitiveness:

Winning, Taking Managed Risks.

Co-operation:

Working Well with others.

Creativity:

Being Imaginative, Innovative.

Helpfulness:

Assisting others, Improving Society.

Integrity:

Honesty, Sincerity, Standing Up for Beliefs.

Involvement:

Participation with others, Belonging.

Loyalty:

Duty, Respectful, Conformity.

Personal Development:

Use of Potential.

Pleasure:

Fun, Laughs, Comradeship.

Recognition:

Respect from others, Status.

Responsibility:

Accountable for Results.

Wisdom:

Discussing, Understanding and Using Knowledge.